Bigadda – No not BigUdder

When I first read it, tried to pronounce it, it always sounded like a BIG Udder, anyhow after being corrected several times, I have now perfected the pronunciation. Although I loathe to do social network, I felt this one needed to be reviewed, who knows its backed by the big Reliance teams, maybe just maybe they could have seen what others have missed, and worked out howto move the masses from orkut over to them…so lets see.

My first viewing occurred during a Cricket match, where I saw the ads for BigAdda. First impression, whoever is behind this has a big cheque book, but little idea in creating a community…name one large social network which advertised to get its customers…um Facebook, nope, MySpace, do not think so, Orkut, nada….they work, because they work.

Okay this is a live review, I have just registered, and am with excitement logging into it…

…not sure what to say, so you can add videos, pics, create a profile, and create your own groups….yawnnnn…seriously, that’s all it does. You can goto a forum, start a blog, and send a internal email to users, my question to the Reliance team….Why would you do this?, I mean Why create BigAdda?, did you feel there is nothing out there for the youth of India which compares to this, if you did, ….I would suggest using Google. That’s the entire review, what more can I say, its a social network , which isn’t really that sociable.

I think design and all are great, and kudos to the development team, but to be honest they could have saved money by using off the wall services like Ning, which let you create your own social network.

After all that advertising (anyone care to guess how much money they must have spent) , the forums, and blogs look empty, not sure how many registered users, but you can’t create a community, it grows on its own.

Reliance team, please take that cheque book, and invest in some of the cool startups already in India, maybe just maybe there is better creativity and ideas sitting outside, than inside….

….and on that note rumour has it Indiatimes is building a clone of Facebook for India…go figure, somebody please send me a good startup to review…please.

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